iShowSpeed Hits TIME 100: The Creator Economy Just Ate Sports Media
iShowSpeed making TIME's 100 Most Influential in Sports alongside Dana White and Pat McAfee proves the creator economy didn't just disrupt sports media—it completely devoured it.
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MrBeast Buying the LA Angels? Welcome to the Creator Economy's Endgame
MrBeast potentially buying the LA Angels isn't just a wild rumor—it's the logical endpoint of the creator economy. Welcome to the age of influencer-owned sports teams.
Logan Paul's Pokemon Addiction Is the Most On-Brand Thing Ever
Logan Paul admits his Pokemon card obsession at 31—and somehow it's the most authentic thing the WWE superstar turned Prime Hydration mogul has ever done.
DDG's Mount Rushmore Pick: Speed, Kai, Plaqueboymax
DDG's Mount Rushmore of streaming names IShowSpeed, Kai Cenat, and Plaqueboymax—but who got snubbed? We break down the picks and the discourse.
MrBeast's Daily Driver Shocks Supercar Blondie
MrBeast told Supercar Blondie his daily driver is a Tesla despite being worth $2.6B—and that calculated answer reveals exactly how he conquered the internet.
WWE's The Vision: Where Creator Meat Meets Wrestling Machine
WWE's The Vision stable is expanding, and the creator economy is their new recruiting ground. From Logan Paul's success to potential KSI and IShowSpeed appearances, wrestling's influencer era is just beginning.
Logan Paul's WWE Injury Reaction Proves the YouTube Bad Boy Grew Up
Logan Paul's genuine reaction to a WWE star's serious injury has the internet doing a double-take. The YouTube villain turned wrestling champion shows actual human emotion.
MrBeast × CarryMinati Recreate Modi-Meloni 'Melody' Meme and the Internet Loses Its Mind
MrBeast and CarryMinati (कैरीमिनाटी) team up to recreate the viral Modi-Meloni 'Melody' meme in a 52M-view YouTube crossover that’s part geopolitical fanfic, part brand strategy—breaking the internet in 22 countries.
MrBeast Turns NC Into a Warzone for Beast Games
MrBeast filmed his $100M Amazon Prime reality show Beast Games in his Greenville NC hometown, proving creators don't need Hollywood to build Hollywood-scale productions.
Ninja's AutoBarista™ Is Coming for Your FYP — And Your Wallet
Ninja's AutoBarista™ espresso machine is about to flood your feed with sponsored coffee content. Here's why the creator economy will eat this up — and what it reveals about influencer marketing in 2024.